Leadership on Point

The World of Recruiting Is Changing… Are You?

April 19, 2012 Meghan Vincent

When most people think of social networking, they think of sites like Facebook and Twitter – and how those sites help them to connect with friends, family and perfect strangers alike.  Often left out of the conversation is LinkedIn, a social site that is most often thought of as an online rolodex and an electronic resume combined into one.  What most professionals don’t realize, however, is that LinkedIn is the fastest growing public provider of recruiting services in the corporate sector.

The site’s greatest benefit – to both organizations and potential job candidates – is that it allows for recruiters to search through an entire database of active AND passive job candidates.  This means that companies are no longer limited to sifting through the applications of those who found the job post enticing.  Instead, they can search the profile of every LinkedIn user (about 150 million) for the keywords and specific qualifications that they feel to be most important.

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